IMSI Rental Services


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About the Project

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IMSI Rental Services provides welding machine repair and also sells used welding equipment. They wanted an affordable website that would attract business by giving them visibility online. They also wanted a way that they could easily update their stock of used equipment so site visitors could see what they had on hand for sale.

I created an informative website that would rank high in searches for both "used welding equipment Indiana" and "welding equipment repair Indiana." The site was professional in appearance so that visitors would feel confident they were dealing with an established business.

To make it easy for the guys to update the used equipment stock I linked to an online Google spreadsheet that they keep updated with their current stock. So there was no new technology for anyone to learn, updating their inventory is simple. This same result could have been accomplished by creating a CMS site for IMSI, but then there would have been additional expense and a much steeper learning curve. I always try to come up with the least expensive, most effective way to accomplish my clients goals. Sometimes it just takes a little "out of the box" thinking.

IMSI Welding's website features:

  • Search engine optimization.
  • A standard, attractive design for all main website pages.
  • Online Google spreadsheet for used equipment inventory.
  • CircleWebWorks tech support, ensuring that questions are answered promptly, and the site is constantly updated and monitored for functional efficiency.